KLEOS+KLEA
SKINCARE
Client
KLEOS+KLEA
Industry
Skincare
Services
Amazon Storefront, Social Media, Printed Media, Email Marketing, Photography
Timeline
Ongoing
Brand Collabs
Worked with the Marketing Team at Koatji to create a campaign that would combine the top selling products from each brand. Created instagram posts to promote the collaboration and to educate both audiences on the benefits of using both products together.
Other collaborations include: Urban Zen by Donna Karan, Mustique Island, Happier Grocery, Live Love Spa, and Shou Sugi Ban House.
Photography
Created a creative direction with the marketing director for various photoshoots. Set up props, products and lighting. Curated imagery to align with the involved brands, and to appropriately convey the purpose of the shoot.
Email Marketing
Designed and created emails to educate customers on the unique products of KLEOS+KLEA, promote brand collaborations, engage past customers, promote returning buyers, etc. Designed using Klaviyo, and Adobe products where appropriate.
Emails worked on were proven to increase customer engagement and were successful in the increase of sales.
Amazon A+ Content
Amazon Storefront
Was a crucial asset in the integrating of KLEOS+KLEA's products into Amazon. Worked directly with the companies founder to curate a destination for Amazon customers to view and learn more about these unique products.
Created handwritten wireframes to nail down the flow of the brands Storefront. Created all visual assets on Adobe Illustrator formatting to fit Amazon's requirements. Ensured that all links and ASIN's worked and led to the appropriate spaces. Worked hard to ensure the products were represented correctly in a way that was appealing to the audience.
The same process was true for the A+ Content. Beginning with hand drawn wireframes, each product was assigned content that was designed in a manner cohesive to each of the other pages.
Product Launch
Was given full responsibility for integrating the THALLO Mixing Vessel onto social media. Worked with given images and videos to curate a storyline behind the product, highlighting the factory production process and the intentional decisions made to create the bowl itself and its packaging.
Printed Assets
Worked on the production of printed materials to be viewed at trade shows, retail spaces, and events.
Retail Assets
Designed additional printed assets to explain the company and its ideals at a glance. Worked on line sheets, training manuals to be used at spas offering the products as a treatment on their menu. Designed these menus for spas, and kept in touch with the Director of Retail Sales to create any other assets needed for the specific needs of each retail space.
Services offered
Branding
Digital Advertising
Social Media
UX/UI
Printed Media
Apparel & Merch
Contact
Email
SierraNicole1Designs@gmail.com
Instagram
@SierraForddd